This page contains a table of performance indicators order by their maturity (ascending) so we can understand which ones we need to focus on building. Maturity has to do with the state of the automation, not the metric itself.
Name |
Organization |
Maturity |
Reason(s) |
Qty. of Case Studies published per month |
Marketing |
Level 0 of 3 |
- Needs a definition
- Needs a target
- Needs Sisense Embed Info
|
Open and closed product severity 1 and severity 2 bugs per month |
Quality Department |
Level 1 of 3 |
|
Pay Equality |
People Success |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
Compliance, data retention and implementation |
People Success |
Level 1 of 3 |
- Needs a target
- Needs a url
|
Google drive documentation |
People Success |
Level 1 of 3 |
- Needs a target
- Needs a url
|
Implementation of audits across Team Member Experience tasks |
People Success |
Level 1 of 3 |
- Needs a target
- Needs a url
|
Country Conversions completed within due date |
People Success |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
Increase the locations GitLab can offer work-sponsorship, in alignment with legal and tax |
People Success |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
Complete relocations within due date for eligible relocation requests, in alignment with the people business partners & total rewards. |
People Success |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
Team Member Referrals |
Recruiting |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
Recruiting Operations & Insights Average Time to Project Completion |
Recruiting |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
Recruiting Operations & Insights Service Desk Vendor Support Tickets |
Recruiting |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
Sourced Offers |
Recruiting |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
Sourced Candidates Moved to the Reference Check |
Recruiting |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
Sourcer Hires Conversion Rate |
Recruiting |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
Sourcer Offer Conversion Rate |
Recruiting |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
Sourcer Interview Conversion Rate |
Recruiting |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
Phone Screens Scheduled by a Sourcer |
Recruiting |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
Sourced Prospects Submitted |
Recruiting |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
Social Referrals |
Recruiting |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
Recruiting or Hiring Manager LinkedIn Seat |
Recruiting |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
Candidate Time per Stage |
Recruiting |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
Active Users with a Recruiting or Hiring Manager LinkedIn Seat |
Recruiting |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
Lead follow-up response time |
Marketing |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
Scalable Employment Solution |
Finance Team |
Level 2 of 3 |
|
New hire location factor - Finance Team |
Finance Team |
Level 2 of 3 |
|
Sales Pipeline Coverage |
Sales |
Level 2 of 3 |
|
Quality Non-Headcount Plan vs Actuals |
Quality Department |
Level 2 of 3 |
|
Average time to failure for GitLab merge request pipelines |
Quality Department |
Level 2 of 3 |
|
Open S1 and S2 bugs |
Quality Department |
Level 2 of 3 |
|
Percent of bugs with unknown severity |
Quality Department |
Level 2 of 3 |
|
Average duration of end-to-end test suite execution on CE/EE master branch |
Quality Department |
Level 2 of 3 |
|
Ratio of quarantine vs total end-to-end tests in CE/EE master branch |
Quality Department |
Level 2 of 3 |
|
New issue first triage SLO |
Quality Department |
Level 2 of 3 |
|
Rule of 40 |
Corporate Finance |
Level 2 of 3 |
|
ARR by Annual Cohort |
Corporate Finance |
Level 2 of 3 |
|
Capital Consumption vs Plan |
Corporate Finance |
Level 2 of 3 |
|
Infrastructure Non-Headcount Plan vs Actuals |
Infrastructure Department |
Level 2 of 3 |
|
GitLab.com Availability |
Infrastructure Department |
Level 2 of 3 |
|
Mean Time Between Failure (MTBF) |
Infrastructure Department |
Level 2 of 3 |
|
GitLab.com individual service maturity |
Infrastructure Department |
Level 2 of 3 |
|
Infrastructure Discretionary Bonus Rate |
Infrastructure Department |
Level 2 of 3 |
|
Mean Time To Detection (MTTD) |
Infrastructure Department |
Level 2 of 3 |
|
Mean Time To Resolution (MTTR) |
Infrastructure Department |
Level 2 of 3 |
|
Disaster Recovery (DR) Time-to-Recover |
Infrastructure Department |
Level 2 of 3 |
|
PostgreSQL Recovery Health |
Infrastructure Department |
Level 2 of 3 |
|
Support Non-Headcount Plan vs Actuals |
Customer Support Department |
Level 2 of 3 |
|
Support Discretionary Bonus Rate |
Customer Support Department |
Level 2 of 3 |
|
Sec - Section TMAU - Reported Sum of Sec Section SMAU |
Sec Section |
Level 2 of 3 |
|
Verify:Runner - Other - Total downloads of runner binaries and docker images per month for self-managed |
Ops Section |
Level 2 of 3 |
|
Package:Package - SMAU, GMAU - Count of users publishing packages |
Ops Section |
Level 2 of 3 |
|
Package:Package - AMAU - Count of users installing packages |
Ops Section |
Level 2 of 3 |
|
Release:Release - AMAU - Unique users with at least 1 project on their environments dashboard |
Ops Section |
Level 2 of 3 |
|
Release:Release Management - AMAU - Unique users Associating Group Milestones to Releases |
Ops Section |
Level 2 of 3 |
|
Release:Release - AMAU - Unique users triggering automatic deployments pipelines with automatic deployments (no manual jobs) |
Ops Section |
Level 2 of 3 |
|
Release:Release - AMAU - Count of users deploying to AWS AutoDevOps or Ci templates to deploy to AWS |
Ops Section |
Level 2 of 3 |
|
Configure:Configure - AMAU - Unique users running pipelines that have a HashiCorp Vault Variable |
Ops Section |
Level 2 of 3 |
|
Development Non-Headcount Plan vs Actuals |
Development Department |
Level 2 of 3 |
|
Development Discretionary Bonus Rate |
Development Department |
Level 2 of 3 |
|
Response to Community SLO |
Development Department |
Level 2 of 3 |
|
Backend Unit Test Coverage |
Development Department |
Level 2 of 3 |
|
Say Do Ratios |
Development Department |
Level 2 of 3 |
|
Release Agreement Acceptance |
People Success |
Level 2 of 3 |
|
Number of All Remote Certifications. |
People Success |
Level 2 of 3 |
|
Recruiting Operations & Insights Project Completion Rate |
Recruiting |
Level 2 of 3 |
|
Interviewer Effectiveness |
Recruiting |
Level 2 of 3 |
|
Pipe-to-spend per marketing activity |
Marketing |
Level 2 of 3 |
|
Marketing efficiency ratio |
Marketing |
Level 2 of 3 |
|
LTV / CAC ratio |
Marketing |
Level 2 of 3 |
|
New Unique Web Visitors (about.gitlab.com) |
Marketing |
Level 2 of 3 |
|
Total Web Sessions (about.gitlab.com) |
Marketing |
Level 2 of 3 |
|
Pipeline coverage |
Marketing |
Level 2 of 3 |
|
50% or more SOV compared to most published competitor |
Marketing |
Level 2 of 3 |
|
Increase partner focused media coverage by 25% in FY21 |
Marketing |
Level 2 of 3 |
|
Increase amount of remote work focused media coverage by 50% in FY21 over FY20 |
Marketing |
Level 2 of 3 |
|
Manage:Import - GMAU - MAU importing |
Dev Section |
Level 2 of 3 |
|
Manage:Import - Other - Share of New Projects Imported |
Dev Section |
Level 2 of 3 |
|
Plan:Certify - Paid GMAU - MAU Interacting with Requirements |
Dev Section |
Level 2 of 3 |
|
Create:Source Code Secondary - GMAU - Unique users approving merge requests |
Dev Section |
Level 2 of 3 |
|
Create:Source Code Tertiary - GMAU - Unique users pushes rejected by push rules |
Dev Section |
Level 2 of 3 |
|
Create:Code Review - Other - Code Review/SCM Ratio by UMAU and Subscription Tier |
Dev Section |
Level 2 of 3 |
|
Create:Gitaly - Other - Availability |
Dev Section |
Level 2 of 3 |
|
Create:Editor - AMAU - Unique users committing via the Static Site Editor |
Dev Section |
Level 2 of 3 |
|
Create:Ecosystem - GMAU - MAU of any integration |
Dev Section |
Level 2 of 3 |
|
Create:Ecosystem - Other - Integrations managed at Group or Instance level |
Dev Section |
Level 2 of 3 |
|
UX Non-Headcount Plan vs Actuals |
UX Department |
Level 2 of 3 |
|
UX Discretionary Bonus Rate |
UX Department |
Level 2 of 3 |
|
Engineering Non-Headcount Plan vs Actuals |
Engineering Function |
Level 2 of 3 |
|
Diversity |
Engineering Function |
Level 2 of 3 |
|
Team Member Retention |
Engineering Function |
Level 2 of 3 |
|
Engineering Discretionary Bonus Rate |
Engineering Function |
Level 2 of 3 |
|
Merge Requests Types |
Engineering Function |
Level 2 of 3 |
|
Security Non-Headcount Plan vs Actuals |
Security Department |
Level 2 of 3 |
|
MTTR (Mean-Time-To-Remediation) for severity 1, 2, and 3 security vulnerabilities |
Security Department |
Level 2 of 3 |
|
Average age of currently open bug bounty vulnerabilities by severity |
Security Department |
Level 2 of 3 |
|
Net vulnerability count for each month |
Security Department |
Level 2 of 3 |
|
HackerOne budget vs actual (with forecast of 'unknowns') |
Security Department |
Level 2 of 3 |
|
Security Engineer On-Call Page Volume |
Security Department |
Level 2 of 3 |
|
Security Control Health |
Security Department |
Level 2 of 3 |
|
Cost of Abuse |
Security Department |
Level 2 of 3 |
|
Security Discretionary Bonus Rate |
Security Department |
Level 2 of 3 |
|
Active Hosts |
Product |
Level 2 of 3 |
|
New hire location factor |
Product |
Level 2 of 3 |
|
Refunds processed as % of orders |
Product |
Level 2 of 3 |
|
Stage Monthly Active Clusters (SMAC) |
Product |
Level 2 of 3 |
|
Group Monthly Active Users (GMAU) |
Product |
Level 2 of 3 |
|
Paid Group Monthly Active Users (Paid GMAU) |
Product |
Level 2 of 3 |
|
Dropped Opprtunity Canvases |
Product |
Level 2 of 3 |
|
Average days to close |
Finance Team |
Level 3 of 3 |
|
Deliver Quantified Savings |
Finance Team |
Level 3 of 3 |
|
Percent of Ramping Reps at or Above 70% of Quota |
Sales |
Level 3 of 3 |
|
Percent of Ramped Reps at or Above Quota |
Sales |
Level 3 of 3 |
|
Win Rate |
Sales |
Level 3 of 3 |
|
New ARR |
Sales |
Level 3 of 3 |
|
New Logos |
Sales |
Level 3 of 3 |
|
IACV vs Plan |
Sales |
Level 3 of 3 |
|
ProServe Revenue vs Cost |
Sales |
Level 3 of 3 |
|
ProServe Deal and Dollar Attach Rate |
Sales |
Level 3 of 3 |
|
Time to First Value |
Sales |
Level 3 of 3 |
|
Total Renewal Rate |
Sales |
Level 3 of 3 |
|
On Time Renewal Rate |
Sales |
Level 3 of 3 |
|
Net Retention |
Sales |
Level 3 of 3 |
|
CAC Ratio |
Sales |
Level 3 of 3 |
|
Self-serve Sales Ratio (deal and dollar) |
Sales |
Level 3 of 3 |
|
New Hire Location Factor |
Sales |
Level 3 of 3 |
|
Sales Capacity |
Sales |
Level 3 of 3 |
|
Licensed User Growth |
Sales |
Level 3 of 3 |
|
ARPU |
Sales |
Level 3 of 3 |
|
ARR YoY |
Sales |
Level 3 of 3 |
|
Quality Hiring Actual vs Plan |
Quality Department |
Level 3 of 3 |
|
Quality Department New Hire Average Location Factor |
Quality Department |
Level 3 of 3 |
|
Quality Average Location Factor |
Quality Department |
Level 3 of 3 |
|
Quality Handbook Update Frequency |
Quality Department |
Level 3 of 3 |
|
Quality Department Narrow MR Rate |
Quality Department |
Level 3 of 3 |
|
Quality Discretionary Bonus Rate |
Quality Department |
Level 3 of 3 |
|
Review App deployment success rate for GitLab |
Quality Department |
Level 3 of 3 |
|
GitLab project master pipeline success rate |
Quality Department |
Level 3 of 3 |
|
Average merge request pipeline duration for GitLab |
Quality Department |
Level 3 of 3 |
|
Average cost per merge request pipeline for GitLab |
Quality Department |
Level 3 of 3 |
|
Average total pipeline cost per merge request for GitLab |
Quality Department |
Level 3 of 3 |
|
MTTC S1 bugs |
Quality Department |
Level 3 of 3 |
|
MTTC S2 bugs |
Quality Department |
Level 3 of 3 |
|
Unique Community Contributors per Month |
Quality Department |
Level 3 of 3 |
|
Community MR Coaches per Month |
Quality Department |
Level 3 of 3 |
|
Community Contribution Mean Time to Merge |
Quality Department |
Level 3 of 3 |
|
Percent of Feature Community Contribution MRs |
Quality Department |
Level 3 of 3 |
|
Software Engineer in Test Gearing Ratio |
Quality Department |
Level 3 of 3 |
|
Engineering Productivity Engineer Gearing Ratio |
Quality Department |
Level 3 of 3 |
|
Quality Engineering Manager Gearing Ratio |
Quality Department |
Level 3 of 3 |
|
Bug Service Level Objective (SLO) |
Quality Department |
Level 3 of 3 |
|
Percent of sent Slack messages that are not DMs |
Chief of Staff Team |
Level 3 of 3 |
|
Throughput for the CoST |
Chief of Staff Team |
Level 3 of 3 |
|
Executive Time for the CEO |
Chief of Staff Team |
Level 3 of 3 |
|
Average Days Sales Outstanding (DSO) |
Finance Team |
Level 3 of 3 |
|
Gross margin |
Corporate Finance |
Level 3 of 3 |
|
Runway |
Corporate Finance |
Level 3 of 3 |
|
Accounts Receivable Aging Greater Than 90 Days |
Finance Team |
Level 3 of 3 |
|
Infrastructure Hiring Actual vs Plan |
Infrastructure Department |
Level 3 of 3 |
|
Mean Time To Production (MTTP) |
Infrastructure Department |
Level 3 of 3 |
|
Mean Time Between Incidents (MTBI) |
Infrastructure Department |
Level 3 of 3 |
|
Infrastructure Hosting Cost per GitLab.com Unique Monthly Active Users |
Infrastructure Department |
Level 3 of 3 |
|
Infrastructure Hosting Cost per Free GitLab.com Unique Monthly Active Users |
Infrastructure Department |
Level 3 of 3 |
|
Infrastructure Average Location Factor |
Infrastructure Department |
Level 3 of 3 |
|
Infrastructure Department New Hire Average Location Factor |
Infrastructure Department |
Level 3 of 3 |
|
Infrastructure Handbook Update Frequency |
Infrastructure Department |
Level 3 of 3 |
|
Infrastructure Department Narrow MR Rate |
Infrastructure Department |
Level 3 of 3 |
|
Corrective Action SLO |
Infrastructure Department |
Level 3 of 3 |
|
Production Access Risk Index |
Infrastructure Department |
Level 3 of 3 |
|
Customer Support Margin |
Customer Support Department |
Level 3 of 3 |
|
Support Hiring Actual vs Plan |
Customer Support Department |
Level 3 of 3 |
|
Support Average Location Factor |
Customer Support Department |
Level 3 of 3 |
|
Support Handbook Update Frequency |
Customer Support Department |
Level 3 of 3 |
|
Support Department Narrow MR Rate |
Customer Support Department |
Level 3 of 3 |
|
Support Satisfaction (SSAT) |
Customer Support Department |
Level 3 of 3 |
|
Service Level Agreement (SLA) |
Customer Support Department |
Level 3 of 3 |
|
ARR per support team member |
Customer Support Department |
Level 3 of 3 |
|
Average daily tickets closed per Support team member |
Customer Support Department |
Level 3 of 3 |
|
Manager to customer support rep ratio |
Customer Support Department |
Level 3 of 3 |
|
Customer Support Department New Hire Average Location Factor |
Customer Support Department |
Level 3 of 3 |
|
Sec, Secure - Section MAU, SMAU - Unique users who have used a Secure scanner |
Sec Section |
Level 3 of 3 |
|
Secure:Static Analysis - GMAU - Users running Static Analysis jobs |
Sec Section |
Level 3 of 3 |
|
Secure:Dynamic Analysis - GMAU - Users running DAST |
Sec Section |
Level 3 of 3 |
|
Secure:Composition Analysis - GMAU - Users running any SCA scanners |
Sec Section |
Level 3 of 3 |
|
Secure:Fuzz Testing - GMAU - Users running fuzz testing |
Sec Section |
Level 3 of 3 |
|
Secure:Threat Insights - GMAU - Users interacting with Secure UI |
Sec Section |
Level 3 of 3 |
|
Protect:Container Security - SMAU, GMAU - Users running Container Scanning or interacting with Protect UI |
Sec Section |
Level 3 of 3 |
|
Protect:Container Security - SMAC, GMAC - Clusters using Container Network or Host Security |
Sec Section |
Level 3 of 3 |
|
Ops - Section TMAU - Sum of Ops Section SMAU |
Ops Section |
Level 3 of 3 |
|
Ops - Section SpU - Ops Section Contribution to Stages Per User |
Ops Section |
Level 3 of 3 |
|
Verify, Verify:CI - GMAU, SMAU - Unique users triggering pipelines |
Ops Section |
Level 3 of 3 |
|
Verify:Pipeline Authoring - GMAU - Number of unique users interacting with gitlab-ci.yml file |
Ops Section |
Level 3 of 3 |
|
Verify:Pipeline Authoring - Other - % first green project |
Ops Section |
Level 3 of 3 |
|
Verify:Runner - Other - Linux Shared (SaaS) Runners Minutes Used |
Ops Section |
Level 3 of 3 |
|
Verify:Runner - Other - Windows Shared Runners (SaaS) Minutes Used |
Ops Section |
Level 3 of 3 |
|
Verify:Testing - Paid GMAU - Count of active paid testing feature users |
Ops Section |
Level 3 of 3 |
|
Package:Package - Other - Packages published using the Package Registry |
Ops Section |
Level 3 of 3 |
|
Release:Release - SMAU - Count of users triggering deployments using GitLab |
Ops Section |
Level 3 of 3 |
|
Release:Release - AMAU - Unique users creating Releases |
Ops Section |
Level 3 of 3 |
|
Release:Release - AMAU - Unique users of Pages |
Ops Section |
Level 3 of 3 |
|
Release:Release - AMAU - Unique users triggering feature flags feature flag toggles |
Ops Section |
Level 3 of 3 |
|
Release:Release - AMAU - Unique users triggering review apps pipelines that created a review app |
Ops Section |
Level 3 of 3 |
|
Release:Release - AMAU - Count of unique users using canary or incremental rollouts users using Canary or Incremental Rollout |
Ops Section |
Level 3 of 3 |
|
Configure:Configure - SMAU, GMAU - Proxy user count based on attached clusters |
Ops Section |
Level 3 of 3 |
|
Configure:Configure - Adoption PI - Number of projects with GitLab Managed Terraform State |
Ops Section |
Level 3 of 3 |
|
Configure:Configure - Adoption PI - Number of Gitlab Kubernetes Agent instances |
Ops Section |
Level 3 of 3 |
|
Monitor:Monitor - SMAU, GMAU - Unique users that interact with Alerts and Incidents |
Ops Section |
Level 3 of 3 |
|
Monitor:Monitor - Other - Count of projects where incidents are being created |
Ops Section |
Level 3 of 3 |
|
Monitor - AMAU - Changing status on Alerts |
Ops Section |
Level 3 of 3 |
|
Development Hiring Actual vs Plan |
Development Department |
Level 3 of 3 |
|
Sales Renewal CSAT |
Development Department |
Level 3 of 3 |
|
Development Average Location Factor |
Development Department |
Level 3 of 3 |
|
Development Overall Handbook Update Frequency Rate |
Development Department |
Level 3 of 3 |
|
Overall MRs |
Development Department |
Level 3 of 3 |
|
CVE issue to update |
Development Department |
Level 3 of 3 |
|
Frontend Unit Test Coverage |
Development Department |
Level 3 of 3 |
|
Mean Time To Merge (MTTM) |
Development Department |
Level 3 of 3 |
|
Review To Merge Time (RTMT) |
Development Department |
Level 3 of 3 |
|
Open to Merge |
Development Department |
Level 3 of 3 |
|
Overall MRs by Type |
Development Department |
Level 3 of 3 |
|
Development Department Narrow MR Rate |
Development Department |
Level 3 of 3 |
|
Largest Contentful Paint (LCP) |
Development Department |
Level 3 of 3 |
|
ContributionsĀ OutsideĀ Development |
Development Department |
Level 3 of 3 |
|
Overall MRs to Maintainer Ratio |
Development Department |
Level 3 of 3 |
|
Maintainers and Trainees |
Development Department |
Level 3 of 3 |
|
MR Rate Percentiles |
Development Department |
Level 3 of 3 |
|
Development Department New Hire Average Location Factor |
Development Department |
Level 3 of 3 |
|
Average PTO per Development Team Member |
Development Department |
Level 3 of 3 |
|
Diversity - Women at GitLab |
People Success |
Level 3 of 3 |
|
Diversity - Women in Management |
People Success |
Level 3 of 3 |
|
Diversity - Women in Senior Leadership and Executive Roles |
People Success |
Level 3 of 3 |
|
New Hire Location Factor |
People success |
Level 3 of 3 |
|
Offer Acceptance Rate |
People Success |
Level 3 of 3 |
|
Location Factor |
People Success |
Level 3 of 3 |
|
New Hire Location Factor |
People success |
Level 3 of 3 |
|
Team Member Retention (Rolling 12 Months) |
People Success |
Level 3 of 3 |
|
Team Member Voluntary Retention (Rolling 12 Months) |
People Success |
Level 3 of 3 |
|
Voluntary Team Member Turnover (Rolling 12 Months) |
People Success |
Level 3 of 3 |
|
Onboarding Satisfaction (OSAT) |
People Success |
Level 3 of 3 |
|
OSAT Buddy Experience Score |
People Success |
Level 3 of 3 |
|
Discretionary bonuses |
People Success |
Level 3 of 3 |
|
Promotion Rate |
People Success |
Level 3 of 3 |
|
Percent of team members outside compensation band |
People Success |
Level 3 of 3 |
|
Candidates Sourced by Recruiting Department vs. Candidates Hired |
Recruiting |
Level 3 of 3 |
|
Outbound Candidates versus Candidates Hired |
Recruiting |
Level 3 of 3 |
|
Hires vs. Plan |
Recruiting |
Level 3 of 3 |
|
Time to Offer Accept (Days) |
Recruiting |
Level 3 of 3 |
|
Interviewee Satisfaction (ISAT) |
Recruiting |
Level 3 of 3 |
|
Cost Per Hire |
Recruiting |
Level 3 of 3 |
|
Sourcing for individuals from underrepresented groups |
Recruiting |
Level 3 of 3 |
|
Net New Business Pipeline Created |
Marketing |
Level 3 of 3 |
|
Opportunities per XDR per month created |
Marketing |
Level 3 of 3 |
|
Social Media Followers |
Marketing |
Level 3 of 3 |
|
Meetups per month |
Marketing |
Level 3 of 3 |
|
Wider Community merged MRs per release |
Marketing |
Level 3 of 3 |
|
New hire location factor - Marketing |
Marketing |
Level 3 of 3 |
|
Total number of MQLs by month |
Marketing |
Level 3 of 3 |
|
Product Downloads |
Marketing |
Level 3 of 3 |
|
Developer Evangelism Monthly Impressions |
Marketing |
Level 3 of 3 |
|
Dev - Section TMAU - Estimated & Recorded Sum of Dev Section SMAU |
Dev Section |
Level 3 of 3 |
|
Manage, Manage:Optimize - SMAU, GMAU - MAU Viewing Analytics Features |
Dev Section |
Level 3 of 3 |
|
Manage:Access - Paid GMAU - MAU Using Paid SAML |
Dev Section |
Level 3 of 3 |
|
Manage:Compliance - Paid GMAU - MAU Viewing Compliance Features |
Dev Section |
Level 3 of 3 |
|
Manage:Compliance - Other - Projects Marked with a Compliance Framework |
Dev Section |
Level 3 of 3 |
|
Plan, Plan:Project Management - SMAU, Paid GMAU - MAU Interacting With Issues |
Dev Section |
Level 3 of 3 |
|
Plan:Product Planning - Paid GMAU - MAU creating Epics each Month |
Dev Section |
Level 3 of 3 |
|
Plan:Certify - Other - Number of Requirements Created Monthly |
Dev Section |
Level 3 of 3 |
|
Create - SMAU - Unique users writing to a Git repository |
Dev Section |
Level 3 of 3 |
|
Create:Source Code - GMAU - Unique users writing to a project Git repository |
Dev Section |
Level 3 of 3 |
|
Create:Code Review - GMAU - Unique users using Merge Requests |
Dev Section |
Level 3 of 3 |
|
Create:Gitaly - Other - Unique instances with Gitaly Cluster enabled |
Dev Section |
Level 3 of 3 |
|
Create:Editor - GMAU - Unique users committing via any web editor |
Dev Section |
Level 3 of 3 |
|
Create:Editor - AMAU - Unique users committing by web editor |
Dev Section |
Level 3 of 3 |
|
Create:Editor - Other - Number of Commits per Month from the Web IDE |
Dev Section |
Level 3 of 3 |
|
Create:Editor - Other - Number of new Snippets per Month |
Dev Section |
Level 3 of 3 |
|
Create:Editor - AMAU - Uniques users of Wiki |
Dev Section |
Level 3 of 3 |
|
Create:Ecosystem - Other - Total active project integrations |
Dev Section |
Level 3 of 3 |
|
UX Hiring Actual vs Plan |
UX Department |
Level 3 of 3 |
|
UX Average Location Factor |
UX Department |
Level 3 of 3 |
|
UX Handbook Update Frequency |
UX Department |
Level 3 of 3 |
|
UX Department Narrow MR Rate |
UX Department |
Level 3 of 3 |
|
System Usability Scale (SUS) score |
UX Department |
Level 3 of 3 |
|
Proactive UX Work |
UX Department |
Level 3 of 3 |
|
Actionable insights |
UX Department |
Level 3 of 3 |
|
UX debt |
UX Department |
Level 3 of 3 |
|
Average days to close UX debt |
UX Department |
Level 3 of 3 |
|
Technical Writer Narrow MR Rate |
UX Department |
Level 3 of 3 |
|
Distribution of Technical Writing team documentation effort |
UX Department |
Level 3 of 3 |
|
UX Department New Hire Average Location Factor |
UX Department |
Level 3 of 3 |
|
Product Designer Gearing Ratio |
UX Department |
Level 3 of 3 |
|
Technical Writer Gearing Ratio |
UX Department |
Level 3 of 3 |
|
UX Researcher Gearing Ratio |
UX Department |
Level 3 of 3 |
|
Engineering Hiring Actual vs Plan |
Engineering Function |
Level 3 of 3 |
|
Engineering Average Location Factor |
Engineering Function |
Level 3 of 3 |
|
Engineering Handbook Update Frequency |
Engineering Function |
Level 3 of 3 |
|
MRARR |
Engineering Function |
Level 3 of 3 |
|
R&D Overall MR Rate |
Engineering Function |
Level 3 of 3 |
|
R&D Wider MR Rate |
Engineering Function |
Level 3 of 3 |
|
Engineering Division Narrow MR Rate |
Engineering Function |
Level 3 of 3 |
|
Engineering Division New Hire Average Location Factor |
Engineering Function |
Level 3 of 3 |
|
Enablement - Section PPI, Stage PPI - Median End User Page Load Time |
Enablement Section |
Level 3 of 3 |
|
Enablement:Distribution - Group PPI - Percentage of installations on the 3 most recent versions of GitLab |
Enablement Section |
Level 3 of 3 |
|
Enablement:Geo - Paid GMAU - Number of unique users utilizing a Geo secondary |
Enablement Section |
Level 3 of 3 |
|
Enablement:Memory - Group PPI - Memory Consumed |
Enablement Section |
Level 3 of 3 |
|
Enablement:Global Search - Paid GMAU - The number of unique paid users per month |
Enablement Section |
Level 3 of 3 |
|
Enablement:Database - Group PPI - Database Query Apdex (100ms target, 250ms tolerable) |
Enablement Section |
Level 3 of 3 |
|
Enablement:Infrastructure - Paid GMAU - Number of unique paid users that perform an action on GitLab.com |
Enablement Section |
Level 3 of 3 |
|
Security Hiring Actual vs Plan |
Security Department |
Level 3 of 3 |
|
Security Average Location Factor |
Security Department |
Level 3 of 3 |
|
Security Handbook Update Frequency |
Security Department |
Level 3 of 3 |
|
Security Department Narrow MR Rate |
Security Department |
Level 3 of 3 |
|
Security Impact on IACV |
Security Department |
Level 3 of 3 |
|
Security Department New Hire Average Location Factor |
Security Department |
Level 3 of 3 |
|
Estimated Total Monthly Active Users (TMAU) |
Product |
Level 3 of 3 |
|
Paid Total Monthly Active Users (Paid TMAU) |
Product |
Level 3 of 3 |
|
Unique Monthly Active Users (UMAU) |
Product |
Level 3 of 3 |
|
New Group Namespace Trial to Paid Conversion Rate |
Product |
Level 3 of 3 |
|
New Group Namespace Create Stage Adoption Rate |
Product |
Level 3 of 3 |
|
New Group Namespace Verify Stage Adoption Rate |
Product |
Level 3 of 3 |
|
New Group Namespace with at least two users added |
Product |
Level 3 of 3 |
|
Stages per User (SpU) |
Product |
Level 3 of 3 |
|
Stages per Organization (SpO) |
Product |
Level 3 of 3 |
|
Category Maturity Achievement |
Product |
Level 3 of 3 |
|
Paid Net Promoter Score (PNPS) |
Product |
Level 3 of 3 |
|
Acquisition impact |
Product |
Level 3 of 3 |
|
Percentage of transactions through self-service purchasing |
Product |
Level 3 of 3 |
|
Stage Monthly Active Users (SMAU) |
Product |
Level 3 of 3 |
|
Paid Stage Monthly Active Users (Paid SMAU) |
Product |
Level 3 of 3 |
|