This page contains a table of performance indicators order by their maturity (ascending) so we can understand which ones we need to focus on building. Maturity has to do with the state of the automation, not the metric itself.
| Name |
Organization |
Maturity |
Reason(s) |
| Qty. of Case Studies published per month |
Marketing |
Level 0 of 3 |
- Needs a definition
- Needs a target
- Needs Sisense Embed Info
|
| Monthly new bugs per stage group |
Quality Department |
Level 1 of 3 |
|
| Open and close severity::1-severity::2 product defects per month |
Quality Department |
Level 1 of 3 |
|
| Mean time to resolve severity::1-severity::2 bugs |
Quality Department |
Level 1 of 3 |
|
| GitLab.com Performance |
Infrastructure Department |
Level 1 of 3 |
|
| Pay Equality |
People Success |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
| Spend per Team Member |
People Success |
Level 1 of 3 |
- Needs a target
- Needs a url
|
| Compliance, data retention and implementation |
People Success |
Level 1 of 3 |
- Needs a target
- Needs a url
|
| Google drive documentation |
People Success |
Level 1 of 3 |
- Needs a target
- Needs a url
|
| Implementation of audits across Team Member Experience tasks |
People Success |
Level 1 of 3 |
- Needs a target
- Needs a url
|
| Team Member Referrals |
Recruiting |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
| Recruiting Operations & Insights Average Time to Project Completion |
Recruiting |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
| Recruiting Operations & Insights Service Desk Vendor Support Tickets |
Recruiting |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
| Sourced Offers |
Recruiting |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
| Sourced Candidates Moved to the Reference Check |
Recruiting |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
| Sourcer Hires Conversion Rate |
Recruiting |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
| Sourcer Offer Conversion Rate |
Recruiting |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
| Sourcer Interview Conversion Rate |
Recruiting |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
| Phone Screens Scheduled by a Sourcer |
Recruiting |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
| Sourced Prospects Submitted |
Recruiting |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
| Social Referrals |
Recruiting |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
| Recruiting or Hiring Manager LinkedIn Seat |
Recruiting |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
| Candidate Time per Stage |
Recruiting |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
| Active Users with a Recruiting or Hiring Manager LinkedIn Seat |
Recruiting |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
| Community Channel Response Time |
Marketing |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
| Lead follow-up response time |
Marketing |
Level 1 of 3 |
- Needs a target
- Needs Sisense Embed Info
|
| Scalable Employment Solution |
Finance Team |
Level 2 of 3 |
|
| New hire location factor - Finance Team |
Finance Team |
Level 2 of 3 |
|
| Active SMAU for Paying Customers |
Sales |
Level 2 of 3 |
|
| Quality Non-Headcount Plan vs Actuals |
Quality Department |
Level 2 of 3 |
|
| Average duration of end-to-end test suite execution on CE/EE master branch |
Quality Department |
Level 2 of 3 |
|
| Ratio of quarantine vs total end-to-end tests in CE/EE master branch |
Quality Department |
Level 2 of 3 |
|
| New issue first triage SLO |
Quality Department |
Level 2 of 3 |
|
| Ratio of bugs triaged with Severity (and priority) |
Quality Department |
Level 2 of 3 |
|
| The ratio of closed (not merged MRs) vs merged MRs over time. |
Quality Department |
Level 2 of 3 |
|
| ARR by Annual Cohort |
Corporate Finance |
Level 2 of 3 |
|
| Capital Consumption vs Plan |
Corporate Finance |
Level 2 of 3 |
|
| Infrastructure Non-Headcount Plan vs Actuals |
Infrastructure Department |
Level 2 of 3 |
|
| GitLab.com Availability |
Infrastructure Department |
Level 2 of 3 |
|
| Infrastructure Hosting Cost vs Plan |
Infrastructure Department |
Level 2 of 3 |
|
| GitLab.com known application scaling bottlenecks |
Infrastructure Department |
Level 2 of 3 |
|
| Infrastructure Discretionary Bonus Rate |
Infrastructure Department |
Level 2 of 3 |
|
| Infrastructure Department Corrective Action SLO |
Infrastructure Department |
Level 2 of 3 |
|
| Support Non-Headcount Plan vs Actuals |
Customer Support Department |
Level 2 of 3 |
|
| Support Discretionary Bonus Rate |
Customer Support Department |
Level 2 of 3 |
|
| Package, Package:Package - SMAU, GMAU - Count of users publishing/installing packages |
Ops Section |
Level 2 of 3 |
|
| Package:Package - Paid GMAU - Count of paid users using the Dependency Proxy |
Ops Section |
Level 2 of 3 |
|
| Package:Package - AMAU - Count of users publishing packages |
Ops Section |
Level 2 of 3 |
|
| Package:Package - AMAU - Count of users installing packages |
Ops Section |
Level 2 of 3 |
|
| Release:Progressive Delivery:Feature Flags - AMAU - Unique users triggering feature flag toggles |
Ops Section |
Level 2 of 3 |
|
| Release:Progressive Delivery:Continuous Delivery - AMAU - Unique users triggering pipelines with automatic deployments (no manual jobs) |
Ops Section |
Level 2 of 3 |
|
| Release:Progressive Delivery:Review Apps - AMAU - Unique users triggering pipelines that created a review app |
Ops Section |
Level 2 of 3 |
|
| Release:Progressive Delivery:Advanced Deployments - AMAU - Count of unique users using Canary or Incremental Rollout |
Ops Section |
Level 2 of 3 |
|
| Release:Progressive Delivery:Deployment to AWS - AMAU - Count of users using AutoDevOps or Ci templates to deploy to AWS |
Ops Section |
Level 2 of 3 |
|
| Monitor:Health - GMAU - Unique users that interact with Alerts and Incidents |
Ops Section |
Level 2 of 3 |
|
| Monitor:APM (Legacy) - Other - Total unique users that view metrics or logs |
Ops Section |
Level 2 of 3 |
|
| Development Non-Headcount Plan vs Actuals |
Development Department |
Level 2 of 3 |
|
| Development Discretionary Bonus Rate |
Development Department |
Level 2 of 3 |
|
| Response to Community SLO |
Development Department |
Level 2 of 3 |
|
| Backend Unit Test Coverage |
Development Department |
Level 2 of 3 |
|
| Say Do Ratios |
Development Department |
Level 2 of 3 |
|
| Largest Contentful Paint (LCP) |
Development Department |
Level 2 of 3 |
|
| Release Agreement Acceptance |
People Success |
Level 2 of 3 |
|
| Percent of team members over compensation band |
People Success |
Level 2 of 3 |
|
| Top of Funnel Diversity |
Recruiting |
Level 2 of 3 |
|
| Recruiting Operations & Insights Project Completion Rate |
Recruiting |
Level 2 of 3 |
|
| Interviewer Effectiveness |
Recruiting |
Level 2 of 3 |
|
| Pipe-to-spend per marketing activity |
Marketing |
Level 2 of 3 |
|
| Marketing efficiency ratio |
Marketing |
Level 2 of 3 |
|
| LTV / CAC ratio |
Marketing |
Level 2 of 3 |
|
| New Unique Web Visitors (about.gitlab.com) |
Marketing |
Level 2 of 3 |
|
| Total Web Sessions (about.gitlab.com) |
Marketing |
Level 2 of 3 |
|
| Pipeline coverage |
Marketing |
Level 2 of 3 |
|
| 50% or more SOV compared to most published competitor |
Marketing |
Level 2 of 3 |
|
| Increase partner focused media coverage by 25% in FY21 |
Marketing |
Level 2 of 3 |
|
| Increase amount of remote work focused media coverage by 50% in FY21 over FY20 |
Marketing |
Level 2 of 3 |
|
| Manage:Access - GMAU - MAU Using Enhanced Authentication |
Dev Section |
Level 2 of 3 |
|
| Manage:Access - Paid GMAU - MAU Using Paid SAML |
Dev Section |
Level 2 of 3 |
|
| Manage:Compliance - Paid GMAU - MAU Viewing Compliance Features |
Dev Section |
Level 2 of 3 |
|
| Manage:Compliance - Other - Total Compliance Actions |
Dev Section |
Level 2 of 3 |
|
| Manage:Import - GMAU - MAU importing |
Dev Section |
Level 2 of 3 |
|
| Plan:Certify - Paid GMAU - MAU Interacting with Requirements |
Dev Section |
Level 2 of 3 |
|
| Create - SMAU - MAU Conducting Git Write Operations |
Dev Section |
Level 2 of 3 |
|
| Create:Gitaly - Other - Availability |
Dev Section |
Level 2 of 3 |
|
| Create:Knowledge - Other - Design Management Git Write Operations |
Dev Section |
Level 2 of 3 |
|
| Create:Knowledge - Other - Wiki Git Write Operations |
Dev Section |
Level 2 of 3 |
|
| Create:Ecosystem - GMAU - MAU of any integration |
Dev Section |
Level 2 of 3 |
|
| Create:Ecosystem - Other - Integrations managed at Group or Instance level |
Dev Section |
Level 2 of 3 |
|
| UX Non-Headcount Plan vs Actuals |
UX Department |
Level 2 of 3 |
|
| UX Discretionary Bonus Rate |
UX Department |
Level 2 of 3 |
|
| Engineering Non-Headcount Plan vs Actuals |
Engineering Function |
Level 2 of 3 |
|
| Diversity |
Engineering Function |
Level 2 of 3 |
|
| Team Member Retention |
Engineering Function |
Level 2 of 3 |
|
| Engineering Discretionary Bonus Rate |
Engineering Function |
Level 2 of 3 |
|
| Feature Maintenance Merge Requests |
Quality Department |
Level 2 of 3 |
|
| Feature Addition Merge Requests |
Quality Department |
Level 2 of 3 |
|
| Bug Merge Requests |
Quality Department |
Level 2 of 3 |
|
| Enablement - Section PPI - Median End User Latency |
Enablement Section |
Level 2 of 3 |
|
| Enablement:Geo - Paid GMAU - Number of unique users utilizing a Geo secondary |
Enablement Section |
Level 2 of 3 |
|
| Enablement:Global Search - Paid GMAU - The number of unique paid users per month |
Enablement Section |
Level 2 of 3 |
|
| Enablement:Database - Group PPI - Database Query Apdex (100ms target, 250ms tolerable) |
Enablement Section |
Level 2 of 3 |
|
| Enablement:Infrastructure - Paid GMAU - Number of unique paid users that perform an action on GitLab.com |
Enablement Section |
Level 2 of 3 |
|
| Secure:Static Analysis - Paid GMAU - Paid users running SAST |
Secure and Defend Section |
Level 2 of 3 |
|
| Secure:Static Analysis - Paid GMAU - Paid users running Secret Detection |
Secure and Defend Section |
Level 2 of 3 |
|
| Secure:Composition Analysis - Paid GMAU - Paid users running any SCA scanners |
Secure and Defend Section |
Level 2 of 3 |
|
| Secure:Fuzz Testing - Paid GMAU - Paid users running fuzz testing |
Secure and Defend Section |
Level 2 of 3 |
|
| Secure:Threat Insights - Paid GMAU - Paid users interacting with Secure UI |
Secure and Defend Section |
Level 2 of 3 |
|
| Security Non-Headcount Plan vs Actuals |
Security Department |
Level 2 of 3 |
|
| MTTM (Mean-Time-To-Mitigation) for severity::1-severity::2-severity::3 security vulnerabilities |
Security Department |
Level 2 of 3 |
|
| Average age of currently open bug bounty vulnerabilities by severity |
Security Department |
Level 2 of 3 |
|
| Net vulnerability count for each month |
Security Department |
Level 2 of 3 |
|
| Volume of accounts mitigated for abusive activity over time |
Security Department |
Level 2 of 3 |
|
| HackerOne budget vs actual (with forecast of 'unknowns') |
Security Department |
Level 2 of 3 |
|
| Security Risk Heatmap |
Security Department |
Level 2 of 3 |
|
| SIRT (former Security Operations) Page Volume |
Security Department |
Level 2 of 3 |
|
| Security Control Health |
Security Department |
Level 2 of 3 |
|
| Security Impact on IACV |
Security Department |
Level 2 of 3 |
|
| Cost of abuse |
Security Department |
Level 2 of 3 |
|
| HackerOne outreach and engagement |
Security Department |
Level 2 of 3 |
|
| Security Response Times |
Security Department |
Level 2 of 3 |
|
| Security Discretionary Bonus Rate |
Security Department |
Level 2 of 3 |
|
| Direct signup ARR growth rate |
Product |
Level 2 of 3 |
|
| Free to paid ARR growth rate |
Product |
Level 2 of 3 |
|
| Category Maturity Achievement |
Product |
Level 2 of 3 |
|
| Paid Net Promoter Score (PNPS) |
Product |
Level 2 of 3 |
|
| Active Hosts |
Product |
Level 2 of 3 |
|
| New hire location factor |
Product |
Level 2 of 3 |
|
| Refunds processed as % of orders |
Product |
Level 2 of 3 |
|
| Acquisition impact |
Product |
Level 2 of 3 |
|
| Stage Monthly Active Clusters (SMAC) |
Product |
Level 2 of 3 |
|
| Group Monthly Active Users (GMAU) |
Product |
Level 2 of 3 |
|
| Paid Group Monthly Active Users (Paid GMAU) |
Product |
Level 2 of 3 |
|
| Action Monthly Active Users (AMAU) |
Product |
Level 2 of 3 |
|
| Active Churned User |
Product |
Level 2 of 3 |
|
| Active Retained User |
Product |
Level 2 of 3 |
|
| Paid User |
Product |
Level 2 of 3 |
|
| Paid UMAU |
Product |
Level 2 of 3 |
|
| Monthly Active Namespace (MAN) |
Product |
Level 2 of 3 |
|
| Active Churned Group |
Product |
Level 2 of 3 |
|
| Active Retained Namespace |
Product |
Level 2 of 3 |
|
| New Namespace |
Product |
Level 2 of 3 |
|
| Paid Namespace |
Product |
Level 2 of 3 |
|
| Paid MAG |
Product |
Level 2 of 3 |
|
| Product Tier Upgrade/Downgrade Rate |
Product |
Level 2 of 3 |
|
| Lost instances |
Product |
Level 2 of 3 |
|
| User Return Rate |
Product |
Level 2 of 3 |
|
| Churn |
Product |
Level 2 of 3 |
|
| Stage Monthly Active Namespaces (SMAN) |
Product |
Level 2 of 3 |
|
| Action Monthly Active Namespaces (AMAN) |
Product |
Level 2 of 3 |
|
| Acquisition success |
Product |
Level 2 of 3 |
|
| Sourced pipeline |
Product |
Level 2 of 3 |
|
| Average days to close |
Finance Team |
Level 3 of 3 |
|
| Deliver Quantified Savings |
Finance Team |
Level 3 of 3 |
|
| IACV vs Plan |
Sales |
Level 3 of 3 |
|
| Field Efficiency Ratio |
Sales |
Level 3 of 3 |
|
| IACV Efficiency |
Sales |
Level 3 of 3 |
|
| TCV vs Plan |
Sales |
Level 3 of 3 |
|
| ARR YoY |
Sales |
Level 3 of 3 |
|
| Win Rate |
Sales |
Level 3 of 3 |
|
| Percent of Ramped Reps at or Above Quota |
Sales |
Level 3 of 3 |
|
| Percent of Ramping Reps at or Above 70% of Quota |
Sales |
Level 3 of 3 |
|
| Net Retention |
Sales |
Level 3 of 3 |
|
| Gross Retention |
Sales |
Level 3 of 3 |
|
| ProServe Revenue vs Cost |
Sales |
Level 3 of 3 |
|
| Services Attach Rate for Strategic |
Sales |
Level 3 of 3 |
|
| Self-serve Sales Ratio |
Sales |
Level 3 of 3 |
|
| Licensed Users |
Sales |
Level 3 of 3 |
|
| ARPU |
Sales |
Level 3 of 3 |
|
| New Hire Location Factor |
Sales |
Level 3 of 3 |
|
| Quality Hiring Actual vs Plan |
Quality Department |
Level 3 of 3 |
|
| Quality Department New Hire Average Location Factor |
Quality Department |
Level 3 of 3 |
|
| Quality Average Location Factor |
Quality Department |
Level 3 of 3 |
|
| Quality Handbook Update Frequency |
Quality Department |
Level 3 of 3 |
|
| Quality Discretionary Bonus Rate |
Quality Department |
Level 3 of 3 |
|
| Review App deployment success rate for GitLab |
Quality Department |
Level 3 of 3 |
|
| GitLab project master pipeline success rate |
Quality Department |
Level 3 of 3 |
|
| Average merge request pipeline duration for GitLab |
Quality Department |
Level 3 of 3 |
|
| Quality Department Narrow MR Rate |
Quality Department |
Level 3 of 3 |
|
| Average cost per merge request pipeline for GitLab |
Quality Department |
Level 3 of 3 |
|
| Average total pipeline cost per merge request for GitLab |
Quality Department |
Level 3 of 3 |
|
| severity::1 open bugs past target SLO |
Quality Department |
Level 3 of 3 |
|
| severity::2 open bugs past target SLO |
Quality Department |
Level 3 of 3 |
|
| Software Engineer in Test Gearing Ratio |
Quality Department |
Level 3 of 3 |
|
| Engineering Productivity Engineer Gearing Ratio |
Quality Department |
Level 3 of 3 |
|
| Quality Engineering Manager Gearing Ratio |
Quality Department |
Level 3 of 3 |
|
| Unique Community Contributors per Month |
Quality Department |
Level 3 of 3 |
|
| Community MR Coaches per Month |
Quality Department |
Level 3 of 3 |
|
| Community Contribution Mean Time to Merge |
Quality Department |
Level 3 of 3 |
|
| Percent of Feature Community Contribution MRs |
Quality Department |
Level 3 of 3 |
|
| Percent of sent Slack messages that are not DMs |
Chief of Staff Team |
Level 3 of 3 |
|
| Throughput for the CoST |
Chief of Staff Team |
Level 3 of 3 |
|
| Executive Time for the CEO |
Chief of Staff Team |
Level 3 of 3 |
|
| Average Days Sales Outstanding (DSO) |
Finance Team |
Level 3 of 3 |
|
| Capital Efficiency Ratio |
Corporate Finance |
Level 3 of 3 |
|
| Gross margin |
Corporate Finance |
Level 3 of 3 |
|
| Runway |
Corporate Finance |
Level 3 of 3 |
|
| Accounts Receivable Aging Greater Than 90 Days |
Finance Team |
Level 3 of 3 |
|
| Infrastructure Hiring Actual vs Plan |
Infrastructure Department |
Level 3 of 3 |
|
| Mean Time To Production (MTTP) |
Infrastructure Department |
Level 3 of 3 |
|
| Infrastructure Hosting Cost per GitLab.com Monthly Active Users |
Infrastructure Department |
Level 3 of 3 |
|
| Infrastructure Average Location Factor |
Infrastructure Department |
Level 3 of 3 |
|
| Infrastructure Handbook Update Frequency |
Infrastructure Department |
Level 3 of 3 |
|
| Infrastructure Department Narrow MR Rate |
Infrastructure Department |
Level 3 of 3 |
|
| Infrastructure Department New Hire Average Location Factor |
Infrastructure Department |
Level 3 of 3 |
|
| Customer Support Margin |
Customer Support Department |
Level 3 of 3 |
|
| Support Hiring Actual vs Plan |
Customer Support Department |
Level 3 of 3 |
|
| Support Average Location Factor |
Customer Support Department |
Level 3 of 3 |
|
| Support Handbook Update Frequency |
Customer Support Department |
Level 3 of 3 |
|
| Support Department Narrow MR Rate |
Customer Support Department |
Level 3 of 3 |
|
| Support Satisfaction (SSAT) |
Customer Support Department |
Level 3 of 3 |
|
| Service Level Agreement (SLA) |
Customer Support Department |
Level 3 of 3 |
|
| ARR per support team member |
Customer Support Department |
Level 3 of 3 |
|
| Average daily tickets closed per Support team member |
Customer Support Department |
Level 3 of 3 |
|
| Manager to customer support rep ratio |
Customer Support Department |
Level 3 of 3 |
|
| Customer Support Department New Hire Average Location Factor |
Customer Support Department |
Level 3 of 3 |
|
| Ops - Section TMAU - Sum of Ops Section SMAU |
Ops Section |
Level 3 of 3 |
|
| Verify, Verify:CI, Verify:Pipeline Authoring, Verify:Runner - SMAU, GMAU - Unique users triggering pipelines |
Ops Section |
Level 3 of 3 |
|
| Verify:Testing - Paid GMAU - Count of active paid testing feature users |
Ops Section |
Level 3 of 3 |
|
| Package:Package - Other - Packages published/installed using the Package Registry |
Ops Section |
Level 3 of 3 |
|
| Release, Release:Progressive Delivery, Release:Release Management - SMAU, GMAU - Count of users triggering deployments using GitLab |
Ops Section |
Level 3 of 3 |
|
| Release:Release Management - AMAU - Unique user count viewing Release and Environment pages |
Ops Section |
Level 3 of 3 |
|
| Configure, Configure:Configure - SMAU, GMAU - Proxy user count based on attached clusters |
Ops Section |
Level 3 of 3 |
|
| Configure:Configure - AMAU - Number of projects with GitLab Managed Terraform State |
Ops Section |
Level 3 of 3 |
|
| Configure:Configure - AMAU - Number of Gitlab Kubernetes Agent instances |
Ops Section |
Level 3 of 3 |
|
| Configure:Configure - Other - Number of CI/CD pipeline runs going through our infrastructure management deployment oriented features |
Ops Section |
Level 3 of 3 |
|
| Monitor - SMAU - Proxy user count based on prometheus integration |
Ops Section |
Level 3 of 3 |
|
| Monitor:Health - Other - Count of projects where incidents are being created |
Ops Section |
Level 3 of 3 |
|
| Monitor - AMAU - Count of users creating incidents |
Ops Section |
Level 3 of 3 |
|
| Development Hiring Actual vs Plan |
Development Department |
Level 3 of 3 |
|
| Sales Renewal CSAT |
Development Department |
Level 3 of 3 |
|
| Development Average Location Factor |
Development Department |
Level 3 of 3 |
|
| Development Handbook Update Frequency |
Development Department |
Level 3 of 3 |
|
| Overall MRs |
Development Department |
Level 3 of 3 |
|
| CVE issue to update |
Development Department |
Level 3 of 3 |
|
| Frontend Unit Test Coverage |
Development Department |
Level 3 of 3 |
|
| Mean Time To Merge (MTTM) |
Development Department |
Level 3 of 3 |
|
| Review To Merge Time (RTMT) |
Development Department |
Level 3 of 3 |
|
| Open to Merge |
Development Department |
Level 3 of 3 |
|
| Overall MRs by Type |
Development Department |
Level 3 of 3 |
|
| Development Department Narrow MR Rate |
Development Department |
Level 3 of 3 |
|
| Contributions Outside Development |
Development Department |
Level 3 of 3 |
|
| Overall MRs to Maintainer Ratio |
Development Department |
Level 3 of 3 |
|
| Maintainers and Trainees |
Development Department |
Level 3 of 3 |
|
| MR Rate Percentiles |
Development Department |
Level 3 of 3 |
|
| Development Department New Hire Average Location Factor |
Development Department |
Level 3 of 3 |
|
| Average PTO per Development Team Member |
Development Department |
Level 3 of 3 |
|
| Diversity - Women at GitLab |
People Success |
Level 3 of 3 |
|
| Diversity - Women in Management |
People Success |
Level 3 of 3 |
|
| Diversity - Women in Senior Leadership and Executive Roles |
People Success |
Level 3 of 3 |
|
| New Hire Location Factor |
People success |
Level 3 of 3 |
|
| Offer Acceptance Rate |
People Success |
Level 3 of 3 |
|
| Location Factor |
People Success |
Level 3 of 3 |
|
| New Hire Location Factor |
People success |
Level 3 of 3 |
|
| Team Member Retention (Rolling 12 Months) |
People Success |
Level 3 of 3 |
|
| Team Member Voluntary Retention (Rolling 12 Months) |
People Success |
Level 3 of 3 |
|
| Voluntary Team Member Turnover (Rolling 12 Months) |
People Success |
Level 3 of 3 |
|
| Onboarding Satisfaction (OSAT) |
People Success |
Level 3 of 3 |
|
| OSAT Buddy Experience Score |
People Success |
Level 3 of 3 |
|
| Discretionary bonuses |
People Success |
Level 3 of 3 |
|
| Promotion Rate |
People Success |
Level 3 of 3 |
|
| Candidates Sourced by Recruiting Department vs. Candidates Hired |
Recruiting |
Level 3 of 3 |
|
| Outbound Candidates versus Candidates Hired |
Recruiting |
Level 3 of 3 |
|
| Hires vs. Plan |
Recruiting |
Level 3 of 3 |
|
| Time to Offer Accept (Days) |
Recruiting |
Level 3 of 3 |
|
| Interviewee Satisfaction (ISAT) |
Recruiting |
Level 3 of 3 |
|
| Cost Per Hire |
Recruiting |
Level 3 of 3 |
|
| Net New Business Pipeline Created |
Marketing |
Level 3 of 3 |
|
| Opportunities per XDR per month created |
Marketing |
Level 3 of 3 |
|
| Social Media Followers |
Marketing |
Level 3 of 3 |
|
| Meetups per month |
Marketing |
Level 3 of 3 |
|
| Wider Community merged MRs per release |
Marketing |
Level 3 of 3 |
|
| New hire location factor - Marketing |
Marketing |
Level 3 of 3 |
|
| Total number of MQLs by month |
Marketing |
Level 3 of 3 |
|
| Product Downloads |
Marketing |
Level 3 of 3 |
|
| Dev - Section TMAU - Reported Sum of Dev Section SMAU |
Dev Section |
Level 3 of 3 |
|
| Dev - Section Paid TMAU - Reported Paid Sum of Dev Section SMAU |
Dev Section |
Level 3 of 3 |
|
| Manage - SMAU - MAU Viewing Analytics Features |
Dev Section |
Level 3 of 3 |
|
| Manage:Import - Other - Share of New Projects Imported |
Dev Section |
Level 3 of 3 |
|
| Manage:Analytics - GMAU - MAU Viewing Analytics Features |
Dev Section |
Level 3 of 3 |
|
| Plan - SMAU - MAU Interacting With Issues |
Dev Section |
Level 3 of 3 |
|
| Plan:Project Management - GMAU - MAU Interacting With Issues |
Dev Section |
Level 3 of 3 |
|
| Plan:Project Management - Paid GMAU - MAU Interacting With Issues |
Dev Section |
Level 3 of 3 |
|
| Plan:Portfolio Management - Paid GMAU - MAU creating Epics each Month |
Dev Section |
Level 3 of 3 |
|
| Plan:Certify - Other - Number of Requirements Created Monthly |
Dev Section |
Level 3 of 3 |
|
| Create:Source Code - GMAU - MAU Conducting Git Write Operations to project repository |
Dev Section |
Level 3 of 3 |
|
| Create:Source Code - Other - Percentage of users per instance using Merge Requests |
Dev Section |
Level 3 of 3 |
|
| Create:Knowledge - GMAU - MAU that viewed or uploaded designs |
Dev Section |
Level 3 of 3 |
|
| Create:Static Site Editor - GMAU - MAU that committed via the SSE |
Dev Section |
Level 3 of 3 |
|
| Create:Editor - GMAU - MAU Conducting Git Write Operations from web editors |
Dev Section |
Level 3 of 3 |
|
| Create:Editor - Other - MAU Conducting Git Write Operation by editor |
Dev Section |
Level 3 of 3 |
|
| Create:Editor - Other - Number of Commits per Month from the Web IDE |
Dev Section |
Level 3 of 3 |
|
| Create:Editor - Other - Number of new Snippets per Month |
Dev Section |
Level 3 of 3 |
|
| Create:Ecosystem - Other - Total active project integrations |
Dev Section |
Level 3 of 3 |
|
| UX Hiring Actual vs Plan |
UX Department |
Level 3 of 3 |
|
| UX Average Location Factor |
UX Department |
Level 3 of 3 |
|
| UX Handbook Update Frequency |
UX Department |
Level 3 of 3 |
|
| UX Department Narrow MR Rate |
UX Department |
Level 3 of 3 |
|
| Perception of system usability |
UX Department |
Level 3 of 3 |
|
| Proactive UX Work |
UX Department |
Level 3 of 3 |
|
| Actionable insights |
UX Department |
Level 3 of 3 |
|
| UX debt |
UX Department |
Level 3 of 3 |
|
| Technical Writer Narrow MR Rate |
UX Department |
Level 3 of 3 |
|
| Distribution of Technical Writing team documentation effort |
UX Department |
Level 3 of 3 |
|
| UX Department New Hire Average Location Factor |
UX Department |
Level 3 of 3 |
|
| Product Designer Gearing Ratio |
UX Department |
Level 3 of 3 |
|
| Technical Writer Gearing Ratio |
UX Department |
Level 3 of 3 |
|
| UX Researcher Gearing Ratio |
UX Department |
Level 3 of 3 |
|
| Engineering Hiring Actual vs Plan |
Engineering Function |
Level 3 of 3 |
|
| Engineering Average Location Factor |
Engineering Function |
Level 3 of 3 |
|
| Engineering Handbook Update Frequency |
Engineering Function |
Level 3 of 3 |
|
| R&D Overall MR Rate |
Engineering Function |
Level 3 of 3 |
|
| R&D Wider MR Rate |
Engineering Function |
Level 3 of 3 |
|
| Engineering Division Narrow MR Rate |
Engineering Function |
Level 3 of 3 |
|
| Engineering Division New Hire Average Location Factor |
Engineering Function |
Level 3 of 3 |
|
| Volume of Community MRs |
Quality Department |
Level 3 of 3 |
|
| Enablement:Distribution - Group PPI - Percentage of installations on the 3 most recent versions of GitLab |
Enablement Section |
Level 3 of 3 |
|
| Enablement:Memory - Group PPI - Requests / Compute |
Enablement Section |
Level 3 of 3 |
|
| Enablement:Global Search - GMAU - Number of unique users interacting with Global Search per month |
Enablement Section |
Level 3 of 3 |
|
| Enablement:Infrastructure - GMAU - Number of unique users that perform an action on GitLab.com |
Enablement Section |
Level 3 of 3 |
|
| Secure and Defend Section - Secure Stage MAU - Unique users who have used a Secure scanner |
Secure and Defend Section |
Level 3 of 3 |
|
| Secure:Static Analysis - GMAU - Users running SAST |
Secure and Defend Section |
Level 3 of 3 |
|
| Secure:Static Analysis - GMAU - Users running Secret Detection |
Secure and Defend Section |
Level 3 of 3 |
|
| Secure:Dynamic Analysis - GMAU - Users running DAST |
Secure and Defend Section |
Level 3 of 3 |
|
| Secure:Dynamic Analysis - Paid GMAU - Paid users running DAST |
Secure and Defend Section |
Level 3 of 3 |
|
| Secure:Composition Analysis - GMAU - Users running any SCA scanners |
Secure and Defend Section |
Level 3 of 3 |
|
| Secure:Fuzz Testing - GMAU - Users running fuzz testing |
Secure and Defend Section |
Level 3 of 3 |
|
| Secure:Threat Insights - GMAU - Users interacting with Secure UI |
Secure and Defend Section |
Level 3 of 3 |
|
| Defend:Container Security - GMAC - Clusters using container security |
Secure and Defend Section |
Level 3 of 3 |
|
| Defend:Container Security - Paid GMAC - Paid clusters using container security |
Secure and Defend Section |
Level 3 of 3 |
|
| Security Hiring Actual vs Plan |
Security Department |
Level 3 of 3 |
|
| Security Average Location Factor |
Security Department |
Level 3 of 3 |
|
| Security Handbook Update Frequency |
Security Department |
Level 3 of 3 |
|
| Security Department Narrow MR Rate |
Security Department |
Level 3 of 3 |
|
| Security Department New Hire Average Location Factor |
Security Department |
Level 3 of 3 |
|
| Estimated Total Monthly Active Users (TMAU) |
Product |
Level 3 of 3 |
|
| Paid Total Monthly Active Users (Paid TMAU) |
Product |
Level 3 of 3 |
|
| Unique Monthly Active Users (UMAU) |
Product |
Level 3 of 3 |
|
| Net Retention |
Product |
Level 3 of 3 |
|
| Gross Retention |
Product |
Level 3 of 3 |
|
| Stages per User (SpU) |
Product |
Level 3 of 3 |
|
| Stage Monthly Active Users (SMAU) |
Product |
Level 3 of 3 |
|
| Paid Stage Monthly Active Users (Paid SMAU) |
Product |
Level 3 of 3 |
|
