| KPI | Health | Status |
|---|---|---|
| Average Days Sales Outstanding (DSO) | Unknown |
|
| Rule of 40 | Unknown |
|
| Gross margin | Unknown |
|
| Runway | Unknown |
|
| ARR by Annual Cohort | Unknown |
|
| Capital Consumption vs Plan | Unknown |
|
| Accounts Receivable Aging Greater Than 90 Days | Unknown |
|
DSO=(Total Ending AR / Total Credit Sales (billing - defined as what has actually billed in the period by month based on the "accounting period" in Zuora.) x Number of Days in the Period
Target: the median DSO for SAAS companies is 76 days. Our target at GitLab is 45 days.
Chart (Sisense↗)
Health: Unknown
The rule of 40 in SaaS is a financial framework that balances revenue growth versus free cash flow margins.
Target: GitLab's target is to be at or above 40.
This KPI cannot be public.
Health: Unknown
Gross margin is defined as total revenue less cost of revenues as defined by GAAP and reported in the Company's financial statements.
Target: Our long term gross margin target is 85% but is dependent on the revenue mix between products - self managed and gitlab.com and professional services.
This KPI cannot be public.
URL(s)
Health: Unknown
Runway is defined as the number of months based on cash balance plus available credit divided by average cash burn. The analysis can be found on the Finance Dashboard. Cash data is sourced from Netsuite.
Target: Our target is that this metric is always greater than 12 months.
This KPI cannot be public.
URL(s)
Health: Unknown
ARR can be sliced many different ways for analysis. In the ARR by Cohort analyses, we look at ARR by the Fiscal Year Cohort. That analysis can be found on the Finance Dashboard. The data for ARR by Annual Cohort is sourced from SFDC and Zuora.
This KPI cannot be public.
URL(s)
Health: Unknown
TCV less Total Operating Expenses. This metric tracks net cash consumed excluding changes in working capital (i.e. burn due to balance sheet growth). Since the growth in receivables can be financed using cheap debt instead of equity this is a better measure of capital efficiency than cash burn. Capital Consumed is sourced from Netsuite.
This KPI cannot be public.
URL(s)
Health: Unknown
Accounts Receivable Aging Greater Than 90 Days is tracked in two ways. It is tracked as the number of invoices with an Accounts Receivable balance that is greater 90 days. It is also tracked as the Accounts Receivable balance in dollars for those invoices that are greater than 90 days.
Target: The cap is 2% of Accounts Receivable.
This KPI cannot be public.
URL(s)
Health: Unknown
| Value | Level | Meaning |
|---|---|---|
| 3 | Okay | The KPI is at an acceptable level compared to the threshold |
| 2 | Attention | This is a blip, or we’re going to watch it, or we just need to enact a proven intervention |
| 1 | Problem | We'll prioritize our efforts here |
| 0 | Unknown | Unknown |
Pages, such as the Engineering Function Performance Indicators page are rendered by an ERB template that contains HTML code.
Other PI Pages sectionThese ERB templates calls custom helper functions that extract and transform data from the Performance Indicators data file.
kpi_list_by_org(org) helper function takes a required string argument named org (deparment or division level) that returns all the KPIs (pi.is_key == true) for a specific organization grouping (pi.org == org) from the Performance Indicators data file.pi_maturity_level(performance_indicator) helper function automatically assigns a maturity level based on the availability of certain data properties for a particular PI.pi_maturity_reasons(performance_indicator) helper function returns a reason for a PI maturity based on other data properties.performance_indicators(org) takes a required string argument named org (deparment or division level) that returns two lists - a list of all KPIs and a list of all PIs for a specific organization grouping (department/division).signed_periscope_url(data) takes in the sisense_data property information from Performance Indicators data files and returns a signed chart URL for embedding a Sisense chart into the handbook.The heart of pages like this are Performance Indicators data files which are YAML files. Each - denotes a dictionary of values for a new (K)PI. The current elements (or data properties) are:
| Property | Type | Description |
|---|---|---|
name |
Required | String value of the name of the (K)PI. For Product PIs, product hierarchy should be separate from name by " - " (Ex. {Stage Name}:{Group Name} - {PI Type} - {PI Name} |
base_path |
Required | Relative path to the performance indicator page that this (K)PI should live on |
definition |
Required | refer to Parts of a KPI |
parent |
Optional | should be used when a (K)PI is a subset of another PI. For example, we might care about Hiring vs Plan at the company level. The child would be the division and department levels, which would have the parent flag. |
target |
Required | The target or cap for the (K)PI. Please use Unknown until we reach maturity level 2 if this is not yet defined. For GMAU, the target should be quarterly. |
org |
Required | the organizational grouping (Ex: Engineering Function or Development Department). For Product Sections, ensure you have the word section (Ex : Dev Section) |
section |
Optional | the product section (Ex: dev) as defined in sections.yml |
stage |
Optional | the product stage (Ex: release) as defined in stages.yml |
group |
Optional | the product group (Ex: progressive_delivery) as defined in stages.yml |
category |
Optional | the product group (Ex: feature_flags) as defined in categories.yml |
is_key |
Required | boolean value (true/false) that indicates if it is a (key) performance indicator |
health |
Required | indicates the (K)PI health and reasons as nested attributes. This should be updated monthly before Key Meetings by the DRI. |
health.level |
Optional | indicates a value between 0 and 3 (inclusive) to represent the health of the (K)PI. This should be updated monthly before Key Meetings by the DRI. |
health.reasons |
Optional | indicates the reasons behind the health level. This should be updated monthly before Key Meetings by the DRI. Should be an array (indented lines starting with dashes) even if you only have one reason. |
urls |
Optional | list of urls associated with the (K)PI. Should be an array (indented lines starting with dashes) even if you only have one url |
funnel |
Optional | indicates there is a handbook link for a description of the funnel for this PI. Should be a URL |
sisense_data |
Optional | allows a Sisense dashboard to be embeded as part of the (K)PI using chart, dashboard, and embed as neseted attributes. |
sisense_data.chart |
Optional | indicates the numeric Sisense chart/widget ID. For example: 9090628 |
sisense_data.dashboard |
Optional | indicates the numeric Sisense dashboard ID. For example: 634200 |
sisense_data.shared_dashboard |
Optional | indicates the numeric Sisense shared_dashboard ID. For example: 185b8e19-a99e-4718-9aba-96cc5d3ea88b |
sisense_data.embed |
Optional | indicates the Sisense embed version. For example: v2 |
sisense_data_secondary |
Optional | allows a second Sisense dashboard to be embeded. Same as sisense data |
sisense_data_secondary.chart |
Optional | Same as sisense_data.chart |
sisense_data_secondary.dashboard |
Optional | Same as sisense_data.dashboard |
sisense_data_secondary.shared_dashboard |
Optional | Same as sisense_data.shared_dashboard |
sisense_data_secondary.embed |
Optional | Same as sisense_data.embed |
public |
Optional | boolean flag that can be set to false where a (K)PI does not meet the public guidelines. |
pi_type |
Optional | indicates the Product PI type (Ex: AMAU, GMAU, SMAU, Group PPI) |
product_analytics_type |
Optional | indicates if the metric is available on SaaS, SM (self-managed), or Both. |
is_primary |
Optional | boolean flag that indicates if this is the Primary PI for the Product Group. |
implementation |
Optional | indicates the implementation status and reasons as nested attributes. This should be updated monthly before Key Meetings by the DRI. |
implementation.status |
Optional | indicates the Implementation Status status. This should be updated monthly before Key Meetings by the DRI. |
implementation.reasons |
Optional | indicates the reasons behind the implementation status. This should be updated monthly before Key Meetings by the DRI. Should be an array (indented lines starting with dashes) even if you only have one reason. |
lessons |
Optional | indicates lessons learned from a K(PI) as a nested attribute. This should be updated monthly before Key Meetings by the DRI. |
lessons.learned |
Optional | learned is an attribute that can be nested under lessonsand indicates lessons learned from a K(PI). This should be updated monthly before Key Meetings by the DRI. Should be an array (indented lines starting with dashes) even if you only have one lesson learned |
monthly_focus |
Optional | indicates monthly focus goals from a K(PI) as a nested attribute. This should be updated monthly before Key Meetings by the DRI. |
monthly_focus.goals |
Optional | indicates monthly focus goals from a K(PI). This should be updated monthly before Key Meetings by the DRI. Should be an array (indented lines starting with dashes) even if you only have one goal |
metric_name |
Optional | indicates the name of the metric in Self-Managed implemenation. The SaaS representation of the Self-Managed implementation should use the same name. |
Above ...Below ...At ...At or above ...At or below ...shared_dashboard, chart , and the dashboard key-value pairs to the corresponding Performance Indicators data file under the sisense_data property: in strings as it's an important character in YAML and will confuse the data parsing process. Put the string in "quotes" if you really need to use a :