| Individual Contributor Track | SDR IC Track | Management Track |
|---|---|---|
| Coordinator | SDR Admin | |
| Associate | SDR | |
| Manager | Senior SDR | |
| Senior Manager | Lead SDR | |
| Staff | Manager, | |
| Distinguished | Director, | |
| GitLab Fellow | Senior Director, | |
| VP | ||
| CXO |
Note: Manager denotes a management of a certain specialty, whereas Manager, denotes a manager of people.
| Starting Role | Promotion | Lateral Options |
|---|---|---|
| Sales Development Rep 1 | Sales Development Rep 2 | |
| Sales Development Rep 2 | Sales Development Rep 3 | |
| Sales Development Rep 3 | Sales Development Rep, Team Lead | Marketing Programs Associate |
| Sales Development Rep 3 | Sales Development Rep, Acceleration | Marketing Operations Associate |
| Sales Development Rep 3 | Sales Development Rep, Acceleration | Talent Acquisition Associate |
| Sales Development Rep 3 | Sales Development Rep, Acceleration | Associate Field Marketing Manager |
| Sales Development Rep 3 | Sales Development Rep, Acceleration | Customer Success Associate |
| Sales Development Rep, Team Lead | Manager, Sales Development | |
| Sales Development Rep, Acceleration | Manager, Sales Development | |
| Manager, Sales Development | Senior Manager, Sales Development | |
| Senior Manager, Sales Development | Director, Sales Development |
| Starting Role | Promotion | Lateral Options |
|---|---|---|
| Marketing Associate | Field Marketing Manager | |
| Marketing Coordinator | Content Marketing Associate | |
| Marketing Coordinator | Marketing Programs Associate | |
| Marketing Coordinator | Associate Customer Advocate | |
| Marketing Coordinator | Marketing Operations Associate | |
| Marketing Coordinator | Online Marketing Associate | |
| Marketing Coordinator | Associate Product Marketing Manager | |
| Content Marketing Associate | Content Marketing Manager | Associate Customer Advocate |
| Content Marketing Associate | Content Marketing Manager | Marketing Programs Associate |
| Content Marketing Manager | Manager, Content Marketing | Customer Advocate |
| Content Marketing Manager | Manager, Content Marketing | Marketing Programs Manager |
| Manager, Content Marketing | Senior Manager, Content Marketing | |
| Manager, Content Marketing | Manager, Corporate Marketing | |
| Senior Manager, Content Marketing | Director, Corporate Marketing | |
| Associate Field Marketing Manager | Field Marketing Manager | Marketing Programs Associate |
| Field Marketing Manager | Manager, Field Marketing | |
| Manager, Field Marketing | Senior Manager, Field Marketing | |
| Senior Manager, Field Marketing | Director, Field Marketing | |
| Marketing Operations Associate | Marketing Operations Manager | |
| Marketing Operations Manager | Manager, Marketing Operations | |
| Marketing Operations Manager | Senior Marketing Operations Manager | |
| Manager, Marketing Operations | Senior Manager, Marketing Operations | |
| Senior Manager, Marketing Operations | Director, Marketing Operations | |
| Online Marketing Associate | Online Marketing Manager | |
| Online Marketing Manager | Manager, Online Marketing | |
| Online Marketing Manager | Senior Online Marketing Manager | |
| Manager, Online Marketing | Senior Manager, Online Marketing | |
| Senior Manager, Online Marketing | Director, Online Marketing | |
| Associate Designer | Designer | |
| Designer | Senior Designer | |
| Associate Developer Evangelist | Developer Evangelist | |
| Developer Evangelist | Senior Technical Evangelist | Developer Evangelism Program Manager |
| Senior Developer Evangelist | Manager, Developer Evangelism | Senior Developer Evangelism Program Manager |
| Senior Developer Evangelism Program Manager | Manager, Developer Evangelism | |
| Manager, Developer Evangelism | Director, Developer Evangelism | |
| Associate Content Editor | Intermediate Content Editor | |
| Intermediate Content Editor | Senior Content Editor | |
| Senior Content Editor | Managing Editor | |
| Associate Analyst Relations Manager | Analyst Relations Manager | |
| Analyst Relations Manager | Senior Analyst Relations Manager | |
| Senior Analyst Relations Manager | Staff, Analyst Relations | |
| Staff, Analyst Relations | Manager, Analyst Relations | |
| Manager, Analyst Relations | Director, Analyst Relations | |
| Associate Reference Program Manager | Reference Program Manager | |
| Reference Program Manager | Senior Reference Program Manager | |
| Senior Reference Program Manager | Manager, Reference Program | |
| Manager, Reference Program | Director, Reference Program | |
| Associate Market Research & Customer Insights Manager | Market Research & Customer Insights Manager | |
| Market Research & Customer Insights Manager | Manager, Market Research & Customer Insights | |
| Manager, Market Research & Customer Insights | Director, Market Research & Customer Insights | |
| Associate Competitive Intelligence Manager | Competitive Intelligence Manager | |
| Competitive Intelligence Manager | Senior Competitive Intelligence Manager | |
| Senior Competitive Intelligence Manager | Manager, Competitive Intelligence Manager | |
| Manager, Competitive Intelligence Manager | Director, Competitive Intelligence Manager | |
| Associate Partner Marketing Manager | Partner Marketing Manager | |
| Partner Marketing Manager | Senior Partner Marketing | |
| Senior Partner Marketing Manager | Manager, Partner Marketing | |
| Manager, Partner Marketing | Director, Partner Marketing | |
| Associate Product Marketing Manager | Product Marketing Manager | |
| Product Marketing Manager | Senior Product Marketing Manager | |
| Senior Product Marketing Manager | Manager, Product Marketing | |
| Manager, Product Marketing | Director, Product Marketing | |
| Director, Product Marketing | Senior Director, Product Marketing | |
| Associate Technical Marketing Manager | Technical Marketing Manager | |
| Technical Marketing Manager | Manager, Technical Marketing | |
| Technical Marketing Manager | Senior Technical Marketing Manager | |
| Manager, Technical Marketing | Director, Technical Marketing | |
| Director, Technical Marketing | Senior Director, Technical Marketing |
These are the expected competencies of the Fullstack Engineer, Contributor Success role by career level.
