Marketing Enablement

1. You are here:
2. Handbook
3. Marketing
4. Marketing Operations
5. Marketing Enablement

On this page

• Team Charter
• Example Enablement Use Cases
• Meet the Team
• How to Get Help

Team Charter

Marketing Enablement is dedicated to stakeholder training, governance, adoption, and process improvement. We support the marketing organization to enhance individual and team effectiveness, keep team members better informed of resources and updates; increasing their capability, knowledge, and skills to enable them to better reach prospects, customers, and the GitLab community.

This page is under construction. Enablement is a new focus of the Marketing Operations team and will evolve over time. If you have suggestions, ideas, or feedback, feel free to open an MR or reach out in #mktgops on Slack.

Example Enablement Use Cases

• Improving an existing process
• Requesting new process implementation
• Implementing a new tool or a new feature in an existing tool
• Evaluating a new tool for the marketing tech stack
• Stakeholder training

Meet the Team

| Person | Role | |——|——| | Nikki Silverberg | Staff Marketing Operations Manager |

How to Get Help