User community engagement is important in creating awareness among various communities who become advocates of GitLab internally at companies down the line or influence others at said companies. Improving our user engagement is one of GitLab's top 12 cross-functional intiatives. The goal is to have a strong developer brand.
The User Engagement initiative has three workstreams:
Note: In addition to the public epics above, there are placeholder epics in the confidential top 12 initiatives repository. As our work on this initiative does not require confidentiality, we are not linking to those placeholders.
Activate the community and drive them to become more involved in GitLab programs - community programs, certification or contributor programs. Increase contributors to 1000 contributors per month.
The current DRI for this initiative is GitLab's Manager, Developer Evangelism. The executive sponsor is the CMO.
There are numerous stakeholders working on this initiative including:
The overall strategy doc for reaching our contributor goal can be found in Google Drive by searching for Strategy to increase 10x Community Contributors. This work is also broken out into epics in the Quality project.
The Slack channel for this initiative is #wg_user-engagement.