Deal Closure
GitLab sales process for deal closure
Sales Operating Procedures
GitLab sales process documentation
Sales Operating Procedures
This documentation is based on the GitLab Sales Process document approved in February 2020.
How to Use
The intention of SOPs is to make our sales processes clear and document them in detail in a single place. These SOPs will also serve as the pillars for the Field Certification Program.
SOPs are not meant to solve for every permutation of selling scenarios that you might face. There will be times that the processes outlined in the SOPs do not apply or need to be expanded upon/deviated from. In this case, we encourage you to feel empowered to do what is necessary to support your customer and your business.
Please reach out to your manager or the Field Enablement team (Slack: field-enablement-team) with any questions.
For more information on each SOP phase, see the recordings from our four-part webinar series:
| Date | SOP Phase |
|---|---|
| 2020-05-15 | Phase 1: Educate and Engage the Customer |
| 2020-05-29 | Phase 2: Facilitate the Opportunity |
| 2020-06-11 | Phase 3: Deal Closure |
| 2020-07-09 | Phase 4: Retain and Expand |
Engage & Educate the Customer
GitLab sales process for engaging and educating the customer
Facilitate The Opportunity
GitLab sales process for facilitating the opportunity
Retain and Expand
GitLab sales process to retain customers and expand GitLab's footprint and value to the customer
Last modified December 3, 2023: Migrate automation from www-gitlab-com to handbook (
6184f29b)
