The Account Based Marketing Manager is responsible for the strategy and implementation of Account Based Marketing campaigns and tactics to drive pipeline from a key accounts list (developed in collaboration with Sales and Marketing). This role will approach ABM strategy with a data-driven approach, continually testing and evaluating success of campaigns. The ABM Manager collaborates closely across marketing, sales, and SDR teams for a fully integrated approach.
The Account Based Marketing Manager (Intermediate) reports to Senior Manager, Marketing Campaigns.
The Account Based Marketing Manager (Intermediate) is a 6.
The Senior Account Based Marketing Manager reports to Senior Manager, Marketing Campaigns.
The Senior Account Based Marketing Manager is a grade 7.
The Manager, Account Based Marketing reports to Senior Manager, Marketing Campaigns.
The Manager, Account Based Marketing is a 8.
The next step for both individual contributors and managers of people is to move to the Director of Field Marketing job family or laterally to the Field Marketing Manager job family.
Candidates for this position can expect the hiring process to follow the order below. Please keep in mind that candidates can be declined from the position at any stage of the process. To learn more about someone who may be conducting the interview, find their job title on our team page. Additional details about our process can be found on our hiring page.
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