Inbound Marketing focuses on expanding GitLab's organic discovery with data-driven decision making. As an Inbound Marketer at GitLab, you'd probably describe yourself as inquisitive, creative, organized, and diplomatic. You have experience growing web traffic to increase revenue with search opitmization, conversion testing, and product management. You enjoy creating tools and processes to continually improve the results of a prospective customers journey, and sharing results and insights with stakeholders throughout the company.
The Manager of Inbound Marketing reports to the Senior Director of Inbound Marketing. They have a background and hands-on experience in all areas of marketing: SEO, SEM, Paid and Organic Social, ABM, Paid sponsorships, and Conversion Rate Optimization. They have experience managing marketing teams, coordinating work across teams, and working with marketing agencies. They should also be able to maintain a budget, use analytics tools, CRM, MAT, and other marketing tools, and have a data-driven approach to marketing. Experience in content marketing and website maintenance are also helpful in this role.
The Senior Manager of Inbound Marketing role expands on the Manager of Inbound Marketing position.
The Director of Inbound Marketing manages the Content Marketing, Search Marketing, and Digital Experience (marketing website) teams and reports to the Chief Marketing officer.
The Senior Director of Inbound Marketing role expands on the Director of Inbound Marketing position.
Candidates for this position can expect the hiring process to follow the order below. Please keep in mind that candidates can be declined from the position at any stage of the process. To learn more about someone who may be conducting the interview, find their job title on our team page.
GitLab Inc. is a company based on the GitLab open-source project. GitLab is a community project to which over 2,200 people worldwide have contributed. We are an active participant in this community, trying to serve its needs and lead by example. We have one vision: everyone can contribute to all digital content, and our mission is to change all creative work from read-only to read-write so that everyone can contribute.
We value results, transparency, sharing, freedom, efficiency, self-learning, frugality, collaboration, directness, kindness, diversity, inclusion and belonging, boring solutions, and quirkiness. If these values match your personality, work ethic, and personal goals, we encourage you to visit our primer to learn more. Open source is our culture, our way of life, our story, and what makes us truly unique.
Top 10 Reasons to Work for GitLab:
See our culture page for more!
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